Create Laser-targeted PPC campaigns in 5 minutes!

With an average campaign creation time of 30 minutes, multiplied by hundreds, if not thousands of ad groups, you would literally have to spend WEEKS creating PPC campaigns. But not anymore as KeywordSpy introduces its Advanced PPC Export!

The Advanced PPC export is the new feature of KeywordSpy which dynamically generate campaigns in a format ready to be uploaded in Google Adwords, Yahoo Search Marketing and Microsoft AdCenter Desktop.

In doing so, you skip creating a campaign from scratch, cut to the chase and increase your chances of securing premium ad spots ahead of the rest.

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No bells and whistles. The KeywordSpy Advanced PPC Export does one task and does it well – create highly relevant tightly knit ad groups in less than 5 minutes!

Jumpstart your PPC campaign now! With the new KeywordSpy Advanced PPC Export feature, cut back time on campaign construction and move faster to skyrocketing profits!

 

Cheers,

The KeywordSpy Team

www.KeywordSpy.com

KeywordSpy Launches Corporate-Oriented Packages: Agency & Enterprise

image Offering an impressive collection of keyword research and competitor monitoring tools, search advertising intelligence magnate KeywordSpy (www.KeywordSpy.com), has taken its service to a different level by launching new corporate-targeted packages – providing robust access to the KeywordSpy platform, API solution, multiple-user access and customizable reports.

KeywordSpy’s new packages called KeywordSpy Agency, KeywordSpy Enterprise and KeywordSpy Custom Reports allow online marketers and corporations to request for tailor-made search advertising applications, to easily merge KeywordSpy reports into any pre-existing database or website.

The KeywordSpy Agency package paves the way for companies and advertisers to have powerful data extraction facility in gathering advanced reports from KeywordSpy, plus the ability to access KeywordSpy via multiple-user logins, ideal for any company requiring extensive keyword mining and competitor research.

The KeywordSpy Enterprise on the other corner, currently being showcased as the “custom package” of KeywordSpy, gives chance to interested agencies and corporations to request and identify their custom-based application needs, which the KeywordSpy Development staff will in turn effectively define and build to ensure customization success.

The Enterprise package also includes the access to the most awaited KeywordSpy API, which grants webmasters the knack to programmatically embed KeywordSpy reports to their own site applications.

Other descriptions provided by KeywordSpy for the Enterprise package are as follows:

 

*30,000,000 data exports per month

*utilization of the KeywordSpy API

*daily database updates

* multiple-user access

*customization for selected countries and markets

*2,000,000 search queries per month

*expanded long-tail keyword scanning

*access to advanced charts and graphs

*Ad Budget Intelligence for all domains

*historical ad archive

*Affiliate Intelligence and Reports

*monitoring of up to 20,000 keywords in the KeywordSpy Tracking platform

*covering of the search advertising data in Google, Yahoo and Bing

KeywordSpy also bundled its Top List Reports of Best Sites and Keywords in PPC and SEO through a package called “Custom Reports,” allowing companies to get access to the following data:

*Lists of Top AdWords Advertisers

*Top Sites Based on Number of Keywords

*PPC Advertisers with the Most Budget Change

*PPC Sites with the Largest Change in Number of Keywords

*Top SEO Sites Based on Number of Keywords

*Top Organic Sites with the Largest Change in Number of Keywords

*Keywords with the Highest Cost Per Click

*Keywords with the Highest Cost Per Day

*Keywords with the Most Clicks Per Day

*Keywords with the Largest Cost per Click Change

*Keywords with the Largest Cost per Day Change

*Keywords with the Largest Clicks per Day Change

 

The original KeywordSpy packages may already provide good value depending on what you might use them for.

KeywordSpy Research – used for keyword research and competitor spying

KeywordSpy Tracking – used for keyword monitoring and performance tracking

KeywordSpy Professional – combination of Research and Tracking packages

But with the availability of the most powerful packages of KeywordSpy, with top-of-the-line features and an unprecedented collection of access and reports, KeywordSpy just offered the global search advertising community with state-of-the-art online tools which cannot be found just anywhere else.

 

Press Release Submitted by Liezl Gutierrez

Affiliate Marketing Research Made Easy

A daunting task in affiliate marketing is the charge of researching for constructive keywords in order to market a product successfully online, whether it is through PPC or through SEO campaigns. The idea, therefore, of simplifying your research and evaluation comes as one aspect to consider in fulfilling such an undertaking.

Besides opting for a tool that provides keywords for online website advertising. It is also important to have an easy access medium of gathering keyword data from the affiliate market industry. The World Wide Web is big enough, so looking for a tool that also caters to affiliate marketing research would make your investment a fruitful one.

As an example, KeywordSpy’s advanced keyword research tool, allows you to access nearly an infinite amount of keyword information and statistics to help you develop your campaign. For starters, if you are pondering on what affiliate product would be worth an investment, search for a specific type of affiliate network and you will find the latest affiliate ads making their rounds on the search engine scene.

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(KeywordSpy Destination URL search for “Clickbank”)

You can download this data further and sort out which ads have been highly visible and could be highly profitable as well and adapt to a working affiliate program you could invest on.

The same can be applied for current affiliates in improving their campaigns. An affiliate ID or Product ID search for destination URLs will reveal what PPC ads are working, and likewise, not working online, along with keywords that could be adopted to a campaign.

 

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(KeywordSpy Destination URL search for Product ID: fxautonomny)

Check out what keywords have high demands in search as well as those that can be cost-effectively be included to your PPC campaigns. On top of keyword statistics, see if you can improve on your PPC ad copies with the effective ad variations that could prove useful for your strategy as well.

Besides affiliate network, affiliate and product ID, you can also search for affiliate information using affiliate network strings, urls, or a combination of any of these to further narrow down your search.

Now, there are two ways of approaching an affiliate marketing strategy: find and promote a trending product as explained earlier or promote a product of your expertise. In terms of practicality, it is easier to market a product with which you have a certain familiarization. The more you know about a product, the easier it would be to sell it.

You can try a wider approach in searching for affiliate networks and products by starting with a term or phrase that would best describe a product you already know. For example, to find products with relation to "public records", search for that keyword under the Keyword category and you’ll find the latest PPC ads related to such term.

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(KeywordSpy Keyword Search results for the keyword: “public records”)

With this, you can narrow down your search by filtering ads that belong to affiliate networks. This now becomes your basis for finding your affiliate network, product and keywords as well. You can now find the products you have selected in their respective affiliate programs, plan and execute your marketing strategies and begin your way to a worthwhile investment.

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Committing to an affiliate marketing campaign surely takes a lot of time and hard work. It is, therefore, a matter of strategy also to equip yourself with the right tools and data to make each step more convenient, easier, and overall efficient.

Article Written by Kara Czarina Ochoa, SEO Specialist

KeywordSpy – A Search Advertising Intelligence Tool with Benefits

It’s been an age old adage, but still works without fail: If you need something, look it up in a search engine. And Google, Yahoo and MSN (now Bing) thrived on this, giving you results you’ve desired.

As an ordinary customer, you were able to get the results. But what if you’ve already ventured into the world of SEO? What if doing just a run-of-the-mill search wasn’t enough anymore, and you needed more data, and more statistics to guide you?

Luckily for us, keyword tools exist. And not only that: they could act as search engines. And better.

Searching for ads and ad terms has been made easier by keyword tools, such as KeywordSpy. In the keyword tool’s latest incarnation, we see how this is done.

For example, if we wanted to buy the new Beatles Rock Band online, we would go to Google and find out info. Most likely, we would come across PPC ads in our search. But what if we ourselves would be the merchants for this service? We would like to find out SEM and SEO related information. So we go to a keyword tool – in this case, KeywordSpy – click the Ad Copy circle, enter our “Beatles Rock Band”, put in our country of choice, then press Enter.

We then see all the ad copies showing the Beatles Rock Band in them. In a flash, we get to see all ads, and all pertaining keywords and statistics.

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Let’s also try looking more into the data behind a keyword. We click on the keyword “complete beatles”, and get this result:

 

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In this keyword tool feature, you get to see all of the keywords used for this particular ad copy, including the ROI, Search Volume and Average Cost per Click (CPC). (ROI, in this case, is the number of times the ad is seen times the percentage, divided by the time it was last seen).

This new keyword tool feature can also lead us to a few surprises. Let’s go deeper into the Ad Copy search. In one of the pages, we stumble upon this result:

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We can see here the ad copy unlocking the keyword: “the beagle”. Now this is an unrelated keyword, and obviously a misspelling. However the ad copy still managed to rank for it. The advertiser may perhaps have done this on purpose, in order to appear for the ad in case a competitor misspells the keyword he inputs. And with the CPC at $.30, he could take an inexpensive risk with this keyword.

Finally, here’s good news: the KeywordSpy Research database is now more updated than any other keyword tool you can find. So expect only the freshest and most valuable information from this powerful keyword tool.

 

Article Written by Roi Abundabar, SEO Specialist

Continuous SEO with Easy to Reach Keyword Intelligence

When you have reached the level of success possible for your SEO campaign, what is the next step? As ideal as it may be to reach a certain ranking in the search engines and ease up on your optimization efforts, it is crucial to maintain your rank by continuous SEO. Even if you are at the top and especially if you are on top, because lets face it, which way could you go after that?

Continuous Competition. An essential aspect in organic rankings to stay faithful to your SEO promotions is the competition. No matter what position your website stands, every website in your niche, and those with related content, is in constant effort as well to beat you on the search engine race to the top. From new competition coming in to known websites aiming for more visibility, their driving force should be your driving force.

As long as they keep pushing the envelope to get to the top rankings, your strategy should equal, if not exceed, theirs in terms of press releases, articles, link building tasks and other techniques. PPC can only get you so far but PPC is always well-complimented with SEO.

Continuous New Keywords. Setting up your target keywords is also a constant charge. As trends would come and go, so does popular and highly searched keywords. Keeping your organic content updated with informative material packed with related as well as recent keywords is your best defense and offense in the SEO playing field.

Your niche is never small enough to have all the right keywords. They are bound to be new keywords yet to be discovered. Use keyword tools like KeywordSpy to spot related keywords of ongoing trends in your industry such as new products, news, new features, and yes, even new competition.

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(KeywordSpy Related Keywords results for the keyword: dog training)

One keyword could result in a wider network of related terms and phrases you could use for your campaign. Try searching for "dog training" and find 1,000 related keywords, not to mention misspelled relations. Casting a wider and deeper net allows you to view these keywords in all its possibilities.

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(KeywordSpy Misspelled Keywords results for the keyword: dog training)

With these keywords you could also spot potential in current rankings, cost and profitable website and affiliate ads. These keep your content, on page and off, fresh and current as well as instructive.

With trends coming and going, your main keywords are also changing, so it’s crucial to be updated with the right tools and keep at it. Keyword tools, such as KeywordSpy, make it easier to dig up new keywords and important statistics for updating your SEO campaign so it is also beneficial to have these tools in your strategy.

The World Wide Web is your oyster. New methods in SEO sprout just about everywhere. Twitter, Plurk and even Facebook are new media to share your content and your target keywords to people in your industry. So it is essential to stay visible and keep the information flowing. Keep yourself conveniently updated with need-to-know information on competition, your market and your keywords to brace your campaign for a race worth winning.

Article Written by Kara Ochoa

A Friendly Chat with KeywordSpy

imageConversations can go a long way in building relationships. You break down walls of vagueness and initiate a needed exchange of ideas for better understanding.

Moreover, conversations can help you get clarification on what you are looking for, and help you better understand the service you are in for.

So at times, you need not fear the outstretched hand of courtesy, if it can help you get what you want and need. Who knows, you may get something beneficial out of it.

A service like KeywordSpy, for example, has been devoted to helping businesses improve their keyword research and usage for almost a decade, and customers have been nothing less than satisfied. After all, they have always topped satisfaction surveys with big names in the field on online businesses, and have had by numerous testimonials.

Because of this, the keyword research and competitive tool has decided to reach out further to potential customers, and spread the good news of cutting-edge SEO information via its Outbound Chat Service. KeywordSpy sales representatives are now more than willing to chat with you with regard to getting these memberships, and in helping you to understand the product as much as you can.

In addition, talking online with a friend at KeywordSpy could also work to your advantage! You can get membership incentives (including discounts of up to 20% of the signup fee), and maximum service when you talk to the reps. Everything is in place to make sure you get every dollar worth for your membership.

So don’t be surprised the next time you try to do keyword research, and someone invites you for a quick chat. It may be that golden ticket for you to have a deeper understanding of the tool, and the start of a meaningful and profitable relationship with this service.

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KeywordSpy Launches New Organic Data

Make your SEO campaign a smashing and profitable success!

KeywordSpy knows how to make your SEO campaign profitable. From proprietary tools, we have created the most powerful metrics to identify the most profitable organic keywords.

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How it works?


KeywordSpy
uses your competitor sites’ organic data to continuously suggest effective SEO keywords, so you’ll know which terms are most important to focus on once you decide to structure your site content hierarchy.
This way, you can visually see which organic terms are going to be most effective and important by considering these valuable keyword statistics:

  • Organic Position
  • Search Volume
  • CPC
  • Traffic %
  • Value %
  • Competing Ads
  • Search Results
  • Landing Page URL

Empower yourself to take charge of your Search Engine Optimization with the new KeywordSpy SEO data.

Press Release written by Liezl Gutierrez

Reasons Why The KeywordSpy Tracking Tool Is Flexible

KeywordSpy Tracking Tool is one of the more flexible keyword tools you’ll ever encounter. Here we shall enumerate why the Tracking Tool is flexible.

  1. It lets you add and delete keywords which seem not to be working.

Whenever you see that there are keywords in your campaign that are not working out for you, the KeywordSpy Tracking Tool comes to your rescue and provides you with alternative keywords you could use.

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In the example above, you can see that the keywords “buy web site domain name”, “buy an internet domain”, and “buy strange domain name starting with a” are not registering an Average CPC and Average Clicks Per Day. If the trend continues, it might be better to remove them, and replace them with other keywords. There is a “Remove” button at the lower left, which you can use to remove irrelevant keywords after checking the box next to them.

Conversely, you can add keywords either by a) selecting the Add/Edit button, as pointed out by the orange circle; or b) going to the Keyword Suggestion Tool and adding keywords from there, as shown in the screenshot below.

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We see here that there are profitable keywords that we have not included in our campaign. For example, keyword “domain names” has high numbers for both Average CPC and Average Clicks/Day, with figures of 15.22 and 421, respectively.

Thus, in going to the KeywordSpy Tracking Suggestion Tool, you find out that it also lets you discover keywords that you never thought would be profitable. KeywordSpy does this by scouring the domains for their other keywords even as they track the keywords you yourself have put in the system.

Again, another note: In looking for keywords to add to your list; you have to choose the ones that are related the most to your business. Choosing a somewhat unrelated keyword would make the system go awry by diverting to domains that may no longer be related to your business the next time KeywordSpy Tracking scours the system.

2. It can let you track countries and search engines of your choice, and not limit itself

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You have a choice of range with the KeywordSpy Tracking Tool on what countries you would like to include in your campaign—over 30 countries, as a matter of fact.

Also, KeywordSpy Tracking is pretty much relative to the scope of each of the search engines in the respective territories they cater to.

The four countries where all the search engines are covered (US, UK, Canada and Australia) have had significant inroads into PPC, as well as SEO for these industries, so the range makes it logical for this setup.

So if you are planning on flexing your business muscles beyond your own borders, KeywordSpy, as a keyword tool, can serve you a great deal with data that its competitors can only drool at.

 

3.  Its statistics give you what you need, at the time you need it.

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Average CPC and Average Clicks per Day are the most vital PPC stats for keyword research. These are the industry benchmarks for sizing up a keywords potential for its inclusion in a campaign. Keywords, just like a bazooka gun, will be useless if you fire them just for their sake. But if they are used wisely, they will be able to hit the target, and with great impact.

In lieu of this, KeywordSpy Tracking makes sure to give you a frequent update of these particular statistics.

4. It updates you daily: one of the fastest rates among its competitors.

The daily nature of the campaign allows it to give you the most up-to-date data; which ranks high up with the best in the industry. With such round-the-clock attention to detail, you need not worry about the data being outdated, and you can have time for other aspects of your life.

Knowing all these pointers, we can now be guided in our keyword research and tracking, while enjoying one of the more flexible environments around. After all, technology is there to aid us and give us reprieve to live the lives we desire, and not to confuse us more.

On that last statement alone, KeywordSpy fits the bill.

Article written by Roi Abundabar

How to Improve Your Link Building with Directory Submissions

Directory submissions are part of the link building process and a good start to getting links for your affiliate website. It may seem like a meaningless task at the beginning but it is one of the easiest and quickest ways to establishing backlinks your website needs to rank well on the search engines.

Invest your time in worthwhile directories. Submitting your website for directory listing can be quite a minor task but you have to make it matter where it needs to. Start by choosing authority directories that have been around for a while. The internet is full of websites that come in and out in a day, and yes, this includes mushrooms of directories that could be here today and for sale tomorrow.

Relative Directories. You can submit to general directories and can also submit to niche directories that target the same audience as you do. For example, there are directories especially for web design and development sites, as well as sites on home-based businesses. These directories help set up the relevancy of your website or affiliate page that especially matters to Google.

Local directories. Local directories matter if you are marketing your products to a given area. This will make your website specific to a given geography and again create appropriateness as well as appeal more to a market closer to yours.

Follow the competition. If you have other affiliates or websites selling the same product, find out what related websites they are linked to by checking out their backlinks. You can do this with SEO tools that allow you to view a website’s backlinks and SEO details like the KeywordSpy plug-in.

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When you key in a search on Google or Yahoo, this tool will help you see and evaluate backlink details of websites in the search results. Evaluate your competition’s backlinks and see which directories, and other sites for that matter, you have not reached out to yet.

Pay attention to anchor text usage. If you have established your list of directories, do not use the same keyword as anchor text for your website on all of them. Split up your list and establish the main keywords of your website or affiliate site among them. Place the more specific anchor text on local and relative directories and use your most generic on general directories. The important thing is using variation, as keywords are crucial in not just getting listed but being found on directories as well.

Update your listings. Submission is not the endgame. Once you have submitted your website for directory listing, there is the matter of keeping your listings updated to ensure you still get the relevant visitors for your site. Since updating your website, especially for blogs, is also important in the optimization process, it would be safe to documented details of your submissions in order to check if your directory listings are still current with your website.

Article Written by Czarina Ochoa

How To Create A Solid List Of Keywords To Track

Want to maximize the use of the Tracking module to monitor keyword performance across search engines? Then come up with keyword list that will flesh out the campaign’s most necessary keywords. Here are tips on getting a keyword tracking campaign started with a solid selection of keywords:

  1. Getting the page source off of other sites.

You can start your research the tried-and-tested way, and “break the code” of your competing sites. We know that meta keywords are in essence a website’s SEO keywords, but these keywords also give insight on a site’s PPC campaigns, as they would more than likely be employing those same keywords.

For Firefox, choose the Page Source option to obtain the HTML codes behind the site, and get the meta keywords (as shown below in the red box).

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Even with the report that meta keywords are not a major consideration of search engines—notably Google—when they are indexing the data for websites on their engines, they are still substantial sources for keywords of your own, and can serve as a guide for your own campaign.

Once the keywords have all been obtained from your competitors, match them all up and look for common terms. The keywords should not be those that all of these sites have; rather consider those that have a high probability of showing up in the lists.

2. Cumulative Tracking List using the SEO Plugin for expedient gathering of data

Since SEO plugins for browsers can allow you to obtain cumulative data for sites on search engines without leaving the site, you can just simply break open and ad copy and get the keywords of websites competitors from that vantage point.

Going back to our search, we notice the Google ads. We decide to take a deeper look at its keywords. Using the KeywordSpy SEO Plugin, we click on the View Keywords link under it to reveal the keywords.

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You can then go ahead and copy these keywords to your clipboard; and subject them, along with keywords culled from other sites, to further filtering when finalizing your list of keywords to track.

If you would like to see more keywords and metrics, and you have a Professional account, you could look this information up at the KeywordSpy.com itself.

Just in case you do have a Professional account, you may want to use that account to look for a complete list of keywords.

  1. Do your homework, and beef up your list with terms.

Keep yourself updated about the latest trends when it comes to the keywords for your site. You can do this by using the search engines themselves in searching for trends, such as seasonal consumer interests, or even future terms that you think will figure strongly in succeeding SEO and SEM campaigns.

For a more expedient option, you could employ the Keyword Research module of KeywordSpy. Tracking would give you 20 results each time. But if you have a Professional account, you have complete access to the results.

For this case, you can refer to the Related Keywords and Misspelled Keywords for more ideas. Since we’re on the topic of weight loss sites, we could enter the keyword “weight loss” and dig up both related and misspelled keywords that can help in our campaign:

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As you may have heard already, even misspelled keywords have their share of searches, so bidding on one of value can be useful.

  1. While the tracking is ongoing, have an openness to suggestions

Formulating the list of keywords doesn’t end with the inputting of keywords for the campaign. As it works in real time, you can continually add more keywords that the system itself indexes from domains where KeywordSpy has tracked the keywords.

On the Tracking module, you can find such keywords from the Keyword Suggestion tab. And you can easily add these to your campaign by checking the corresponding box and clicking on Add to campaign.

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Once equipped with all the options to have a formidable keyword list for tracking, give yourself a good pat on back: you’ve just earned a ticket to keeping close watch over your competitors.

Article Written by Froilan Abundabar