by Kara Ochoa

If your online business is within the global market, that is, if you are offering or considering the possibility of taking your products and services internationally on to other regions besides your own, tracking your keywords in different countries has its advantages.

Just as traffic can range geographically, keyword performance, not to mention, competitors can also be different per region. If you are competing for ad and website ranking in the United States, for example, you could be underestimating possible traffic and sales coming from or could come from other countries such as the United Kingdom, Canada, and Australia.

Even if you are already advertising on other regions, do not forget that search terms, trends, and culture vary. That means keeping your campaigns updated with keywords and proper ad content per region is also important.

For keyword performance, just as keywords and ads’ popularity can be relative depending on the search engine, they could also vary depending on the country. A keyword can be triggering ads for one region but may not be as popular in another. If this keyword can be considered a search term for a country that it is not well advertised on, it may be a good opportunity to consider a bit more advertising efforts for that region.

Ad Content may also have varieties regionally. Of course, some trends and local occasions may call for keywords and content that can be used for that specific country for advertising.

Competition also changes from one country to the next. Your Top Competitors may not be the same in the United States as they are in Canada or Australia. Not to mention, these regional competitors may also be ranking for local opportunities that you are not familiar with.

When you are considering PPC advertising more than one country, it is crucial to maintain a monitoring hold on your campaigns and on the market you are engaged into. Being able to stay updated on regional changes will help you make necessary developments for your campaign and save yourself a lot of trouble.

You already have the keywords you want to monitor for possible inclusion in your campaigns, and by using the Research Platform, you have thought them viable. So you go ahead and put them in the KeywordSpy Tracking Tool.

But what if, something happens and all the campaigns change the keywords they are using? What if you’re forced to redo everything from scratch, and, in turn, have to scratch your head in getting search and traffic-friendly keywords in real time?

For those situations, the KeywordSpy Tracking Tool has the domains covered. It indexes all of the keywords of the competitors that are using the keywords you have tracked so that you are given endless choices for bidding and ranking.

Want to know if the keywords for your auto company are holding up?

You can set them up in your tracking tool, and see how they perform on a daily basis. With just a considerable amount to shell, you make up for it in a worthy investment.

Granted after some time tracking, say a month, the company decides to use different tracking for a month, most of them are still in the game. But you would need to keep up so you don’t lose sight of your hold on the market. Enter the KeywordSpy Tracking 2.0 Suggestion Tool, and other various functions located in the tool.

You may run out of keyword ideas, but KeywordSpy never does. It has all three major search engines (Google, Yahoo and Bing) and over 30 countries to scour so that you may have an infinite list of keywords when that keyword light bulb in your head starts to flicker.

All of these come in an affordable package, whether as a stand-alone product, or lumped with the KeywordSpy Professional package so you need not worry about running out of keywords and shelling out too much for it.

What sounder investment can you make than with a tool that never sleeps, working day and night, making sure you only get relevant information? And you can get the hang of it.

Automate away the tasks that are necessary for the analysis of Pay-Per-Click and Organic campaigns in your market, but are nonetheless extremely time and labor-intensive without the aid of KeywordSpy Tracking.

Search Engine Top Competitors

KeywordSpy Tracking enables you to instantaneously view your greatest competitors in Google, Yahoo & MSN. All while KeywordSpy proprietary system performs what would otherwise represent untold hours of labor in the background.

Keyword Analytics and Metrics

KeywordSpy Tracking offers powerful keyword information that you will not find in any other keyword tools. Additionally, you can sort the results for you to see your desired values in a very handy way.

Ad Copy and Landing Page Intelligence

In addition to facilitating the creation of high-converting advertisement copies and landing pages, KeywordSpy Tracking also offers the functionality for you to view your competitors’ ad copies and landing page description, title, meta keywords and URLs.

Side-by-side Competitor Strategies

KeywordSpy Tracking also powerfully shows an environment where you may see a side-by-side comparison on the number of keywords, ads and campaign coverage of your industry competitors.

Keyword Position over Time

KeywordSpy tracks results over time to determine the decline or incline of your campaign keyword performance which is necessary for keyword profitability analysis.

Additional and Suggested Keywords

The automated system of KeywordSpy Tracking suggest thousands of keywords to you, and provide you with metrics such as Cost and Click values to determine which of your competitors’ keywords will be the most valuable to your search campaigns.

Keyword Overlap Comparison

Our comparison page shows unique and common keywords two competing sites have. The application utilizes an interactive Venn diagram, and allows you to identify the similar or different keywords and their respective analytics.

Competitor and Keyword Watch List

To keep an arsenal of your priority keywords and competitors, KeywordSpy Tracking provides you with the Watch List features, the entries on this page are just one click away when you want to view keyword or site data.

Regular E-mail Alerts

Your tracking would not be complete without the regular e-mail alerts that KeywordSpy Tracking will sent you whenever it detects new keywords, ad copies and competitors enter your market.